In this video I go over how to cluster your adgroup keywords for maximum efficiency. I have recently reviewed several Google Adwords accounts from online forum members that are having problems, and I noticed that many people are grouping their keywords improperly. Many are just bunching up large grouping of keywords into one large adgroup and thinking everything is going to be OK. This method is highly inefficient and will result in much higher average CPC prices.

I decided to pick out a random industry and show the process of keyword research, which is finding keywords related to a specific industry. I then show an extraction method on how to get those keywords off the internet and into your Google Adwords account. I go into detail on how to use excel to extract properly clustered keyword groupings and then how to upload those keywords into your Adwords account using Google Adwords Editor.

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